I've spent the last two years opening my home to thousands of people I didn't know yet.

July 23, 2026

The Index

From ChloeMy Next Chapter
Local IntelligenceHomes Can Operate as a Business
Money CornerTexas is the Moldiest State
The EditMy latest obessions
Property SpotlightEast Austin Duplex, $949k

From Chloe

FROM CHLOE

I've spent the last two years opening my home to thousands of people I didn't know yet.

Here's the short version of where I've been. My dad passed away from pancreatic cancer, and I moved to Austin to attend his alma mater, the University of Texas. With $1,500 left in my bank account, I got my real estate license at 19, which means I've now spent about half my life in this industry. I started out leasing $800 a month rentals I posted on Craigslist for leads. Now I've sold approximately $250 million in real estate. I didn't have connections or resources when I was building my business. I bootstrapped. I put myself in rooms with people who were smarter than me.

What I've gathered from all of it: you'll never regret investing in yourself. In 2020 I decided to bet on that, going under contract on the land that would one day become Chateau Chloe. The real reason I built it wasn't just to learn, but to have a place where people could gather. I love helping people build their ecosystems, and Chateau Chloe is where I invite people to gather and share stories.

This newsletter is the next chapter of building in public. I'll be sharing market intelligence when it matters, what I'm building, what I'm hosting, what I'm learning from the relationships in my life, and what I'm obsessing over. Real estate is the trust engine, but it's not the whole story. If you want the full version of how I got here, [it's on my site.]

Xx Chloe

Local Intelligence

LOCAL INTELLIGENCE

Austin approved plan to let homes operate as a business.

The smartest investors are already turning their homes into high-value businesses.

This new legislation supports entrepreneurship by allowing small businesses to operate out of residential homes. Residents can now sell goods and services from front yards, porches, or driveways. Essentially, a modern day lemonade stand.

From my real estate lens, this will improve walkability in residential neighborhoods and create affordable alternatives to high commercial real estate costs. I predict that neighborhoods will become these active, vibrant communities of micro-businesses.

Money Corner

MONEY CORNER

Should you test for mold? Usually not, but you may still need to remediate.

Mold is showing up in my inspection reports and in my landlords' homes. Handled wrong, it's a health hazard and an expensive repair, both avoidable.

The rule is simpler than most people think: presence decides remediation, not toxicity. Once mold is confirmed, you fix the water source and remove the growth regardless of type; no mold gets a pass indoors. As of September 2025, Texas law (SB 1255) defines the problem as visible growth, not toxin levels. So the question is never "is it toxic enough to remove?" It's "is there mold, and how much?"

To prevent it: hold humidity at 50–60% and keep your thermostat in a tight range. A system that cycles off stops pulling moisture from the air.

Currently

WHAT I'M EATING

CookUnity- Link

I want something fast and healthy, but still tastes good. Honestly, I've loved every thing I've ordered. It's fresh and a ton of options by Michelin-starred chefs so I never get bored. Use my code 2pj9f5t0o5 to get 50% off your first week.

WHAT I'M LEARNING

Art of the Brand- Link

I listen to every episode. I follow Camille Moore on Instagram. I LOVE her case studies on branding she writes on her Substack. She puts into words what I have been working on- World Building. She understands that brands need to build worlds which includes IRL experiences. If you are interested in building a brand or business this is a must listen.

WHAT I'M OBSESSED WITH

Ledge Lounger Pool Pillow- Link

These are the best pool floaties. I can fall asleep on these for hours. They come in a bunch of different colors and styles. They are basically a bean bag in the pool.

Property Spotlight

East Austin — $949,000

5 Beds · 5 Baths · 2,212 Sqft · Alley Access

1206 Maple, Austin TX 78702

A killer investment opportunity off 12th St and Pleasant Valley. This area is about to be a destination district with exciting new retail on the horizon like The Well. It's walkable and full of opportunity without breaking the bank. It's cash flowing now with tenants occupying the front unit and the B tenant moves out in August. Live in one side and rent out the other. Add your taste and style to increase rent. Tear down the fence and add a pool and make an STR compound. Lots of flexibility at fair market value.

2 DETATCHED UNITS-SELLER FINANCING AVAILABLE-OWNER OCCUPANT INVESTOR OPPORTUNITY

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